With a woof-woof here and a moo-moo there, there is a new Tory focus on our feathered, scaled, winged and four-legged friends.
On the anniversary of the EU referendum, the party leadership needs an audit of what went wrong this month, and a plan for the Tory future in this Parliament.
It is worth looking at where we were successful, and what went right, in the hope we can replicate that, and secure better success at the next general election.
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