There is a fundamental human need and desire to know more about the universe, to engage with it, to play our part and explore and achieve.
The British inventor and industrialist helped to bolster the economic case for Leave. Ian Botham comes a distant second, and Bob Geldof last.
Voices from Bromley and St Austell, as the campaign nears its end.
Do we really think in a world that is only getting more dangerous and more complex, we are better off alone, or as part of a team heading in generally the same direction?
The campaign to quit the EU lacks charismatic faces to put up against the Prime Minister, three former premiers and well-known business figures.
…which rather puts his support for a Yes vote into context.