While large majorities of voters remain instinctively on side with tackling climate change, once you ask them to reflect on the personal financial costs, they simply become much less supportive and more open to alternative political appeals.
Most women are not Jeremy Clarkson-style petrolheads; their cars take them to work, their children to school, and their elderly to the health centre.
When challenged, the Mayor resorts the tactics of an authoritarian bully, publicly accusing his opponents of being in coalition with the “far-right” as his office chides scientists who publish unhelpful facts.
The Opposition may be ahead in the polls, but on issue after issue the left finds itself on the back foot. But will the Government have the boldness to capitalise on this moment?
Voters are angered by the Ultra Low Emissions Zone which the Labour Mayor of London is imposing on them.
Bear in mind that if a week is a long time in politics, 16 months is an eternity. A lot can happen between now and October 2024, surely the earliest date for the general election.
Consultation found three quarters of Outer London residents oppose the expansion, and neighbouring councils are refusing to cooperate.
Politicians treat motorists as though their transport needs are some sort of indulgence.
I believe firmly that it is in our environmental, economic, moral, and – yes – political interests as Conservatives to make sure we lead on this issue rather than talk it down. We shouldn’t be coy about putting forward this positive vision.